This browser is not actively supported anymore. For the best passle experience, we strongly recommend you upgrade your browser.
Asset 3
  • About
  • People
  • Capabilities
  • Insights
  • Careers
  • Public Interest
  • Inclusion
  • Contact us
    Contact us
  • Locations
    Locations
  • Search
    Search
  • About
    • About
    • Message From the CEO
    • Firm History
    • Alumni
    • Alumni
    • In Memoriam
  • People
  • Capabilities
    • Practices
    • Industries
    • Global Reach: The Law Firm Network
    • Bankruptcy & Restructuring
    • Brand & Reputation Management
    • Intellectual Property
    • Litigation & Dispute Resolution
    • Special Situations, Distressed Debt and Debt Trading
    • Transactions
    • Tax
    • White Collar Defense, Investigations & Compliance
    • Energy & Environmental
    • Entertainment & Media
    • Investment Management 
    • Life Sciences
    • Technology
    • Real Estate
    • Bankruptcy & Restructuring
    • Bankruptcy Litigation
    • Mass Torts Bankruptcy
    • Intellectual Property
    • Intellectual Property Litigation
    • Patents
    • Trademark, Copyright & Advertising
    • Patent Trial and Appeals Board (PTAB)
    • Litigation & Dispute Resolution
    • Civil Fraud Litigation
    • Employment Practices and Litigation
    • Government Contracts Litigation
    • Intellectual Property Litigation
    • Insurance Recovery
    • Litigation Funding
    • M&A and Private Equity Litigation
    • Real Estate Litigation
    • Patent Trial and Appeals Board (PTAB)
    • UK Tax Controversy & Litigation
    • Special Situations, Distressed Debt and Debt Trading
    • Distressed Debt & Claims Trading
    • Litigation Funding
    • Finance
    • Real Estate Special Situations
    • Transactions
    • Capital Markets
    • Cross-Border Transactions
    • Emerging Growth Companies & Venture Capital
    • Employment
    • Finance
    • Franchising
    • Mergers & Acquisitions
    • Tax
    • White Collar Defense, Investigations & Compliance
    • Economic Sanctions & Export Controls
    • Energy & Environmental
    • Energy
    • Energy Transition
    • Environmental
    • Entertainment & Media
    • Brand & Reputation Management
    • Intellectual Property
    • Sports
    • Investment Management
    • Fund Formation
    • Private Equity Transactions
    • Distressed Debt
    • Emerging Growth Companies & Venture Capital
    • Family-Owned & Closely Held Businesses
    • Private Equity Litigation
    • Life Sciences
    • BR BioAdvisory Services
    • Technology
    • Artificial Intelligence
    • Cybersecurity & Data Privacy
    • Digital Commerce
    • Fintech
    • Real Estate
    • Hospitality & Leisure
    • Distressed Real Estate
    • Real Estate Special Situations
    • Real Estate Litigation
    • Wireless Network Infrastructure
  • Insights
    • Client News
    • Firm News
    • Briefings
    • Events
  • Careers
    • Experienced Lawyers
    • U.S. Law Students
    • London Trainee Program
    • Business Professionals
    • Professional Development
  • Public Interest
    • Brown Rudnick Charitable Foundation
    • Pro Bono & Community Service
  • Inclusion
    • Inclusion
    • Women in Business Series
  • Contact Us
  • Location
  • Search
  • About
    • About
    • Message From the CEO
    • Firm History
    • Alumni
    • Alumni
    • In Memoriam
  • People
  • Capabilities
    • Practices
    • Industries
    • Global Reach: The Law Firm Network
    • Bankruptcy & Restructuring
    • Brand & Reputation Management
    • Intellectual Property
    • Litigation & Dispute Resolution
    • Special Situations, Distressed Debt and Debt Trading
    • Transactions
    • Tax
    • White Collar Defense, Investigations & Compliance
    • Energy & Environmental
    • Entertainment & Media
    • Investment Management 
    • Life Sciences
    • Technology
    • Real Estate
    • Bankruptcy & Restructuring
    • Bankruptcy Litigation
    • Mass Torts Bankruptcy
    • Intellectual Property
    • Intellectual Property Litigation
    • Patents
    • Trademark, Copyright & Advertising
    • Patent Trial and Appeals Board (PTAB)
    • Litigation & Dispute Resolution
    • Civil Fraud Litigation
    • Employment Practices and Litigation
    • Government Contracts Litigation
    • Intellectual Property Litigation
    • Insurance Recovery
    • Litigation Funding
    • M&A and Private Equity Litigation
    • Real Estate Litigation
    • Patent Trial and Appeals Board (PTAB)
    • UK Tax Controversy & Litigation
    • Special Situations, Distressed Debt and Debt Trading
    • Distressed Debt & Claims Trading
    • Litigation Funding
    • Finance
    • Real Estate Special Situations
    • Transactions
    • Capital Markets
    • Cross-Border Transactions
    • Emerging Growth Companies & Venture Capital
    • Employment
    • Finance
    • Franchising
    • Mergers & Acquisitions
    • Tax
    • White Collar Defense, Investigations & Compliance
    • Economic Sanctions & Export Controls
    • Energy & Environmental
    • Energy
    • Energy Transition
    • Environmental
    • Entertainment & Media
    • Brand & Reputation Management
    • Intellectual Property
    • Sports
    • Investment Management
    • Fund Formation
    • Private Equity Transactions
    • Distressed Debt
    • Emerging Growth Companies & Venture Capital
    • Family-Owned & Closely Held Businesses
    • Private Equity Litigation
    • Life Sciences
    • BR BioAdvisory Services
    • Technology
    • Artificial Intelligence
    • Cybersecurity & Data Privacy
    • Digital Commerce
    • Fintech
    • Real Estate
    • Hospitality & Leisure
    • Distressed Real Estate
    • Real Estate Special Situations
    • Real Estate Litigation
    • Wireless Network Infrastructure
  • Insights
    • Client News
    • Firm News
    • Briefings
    • Events
  • Careers
    • Experienced Lawyers
    • U.S. Law Students
    • London Trainee Program
    • Business Professionals
    • Professional Development
  • Public Interest
    • Brown Rudnick Charitable Foundation
    • Pro Bono & Community Service
  • Inclusion
    • Inclusion
    • Women in Business Series

Search People

Search by last name

A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z

see all people

Asset 3
  • LinkedIn
  • X (formerly known as Twitter)
  • Instagram
  • YouTube
  • Contact Us
  • Terms of Use
  • Privacy
  • Sitemap
  • LinkedIn
  • X (formerly known as Twitter)
  • Instagram
  • YouTube

© 2024 Brown Rudnick LLP. Attorney advertising.

All Rights Reserved.

All Posts Subscribe
print-logo
7/17/2024 4:30:00 PM | 1 minute read

In the Trademark Lawyer: Protecting Voices and Likeness in the Era of AI

AI ethics laws and regulations, artificial intelligence legal standards and policy
1

Get in touch

Avatar
Ian DiBernardo
Partner
Avatar
Marcus Strong
Associate

Get in touch

Avatar
Ian DiBernardo
Partner
Avatar
Marcus Strong
Associate
1

In an article for The Trademark Lawyer Magazine, partner Ian DiBernardo and associate Marcus Strong evaluate the infringement of voice and likeness in AI-generated works by reflecting on the recent controversy involving actor Scarlett Johansson and an OpenAI chatbot voice intended to imitate her, as well as a proposed class-action lawsuit brought by two voice actors against artificial-intelligence startup Lovo. The authors also consider proposed legislation intending to address these issues.

The article, entitled “Echoes of ethics: protecting voices and likeness in the era of AI,” noted that it is almost commonplace to see unauthorized “soundalike” music of Drake and Kendrick Lamar or facsimile performances of deceased performers like George Carlin appear online.

“More recently, however, voice products by generative AI companies such as OpenAI have raised questions about how these voices are created and whether they may be infringing on a lesser-known intellectual property right: the right of publicity,” they wrote.

“As generative AI product offerings advance, it will be useful to understand the claims being brought, other existing common law and statutory mechanisms to assert, and any other proposed legislation that seeks to address the same issues.”

Read the full article here.

Sign up to receive our latest BRiefings delivered directly to your inbox. Subscribe

Tags

ai, trademark, technology

Get in touch

Avatar
Ian DiBernardo
Partner
Avatar
Marcus Strong
Associate

Get in touch

Avatar
Ian DiBernardo
Partner
Avatar
Marcus Strong
Associate
Walters v. OpenAI: A Game-Changing Verdict Reshaping AI, Defamation and Tech's Future
5/27/2025 9:16:20 PM

Walters v. OpenAI: A Game-Changing Verdict Reshaping AI, Defamation and Tech's Future

By Erick Robinson
In a decision that could reshape the legal and technological landscape, the Superior Court of Gwinnett County, Georgia, issued a ruling...
5
5
10

Latest Insights

In the Financial Times, Partner Matthew Sharp discusses UK Renewable Transport Fuel Obligation (RTFO) compliance
5/30/2025 8:28:25 AM

In the Financial Times, Partner Matthew Sharp discusses UK Renewable Transport Fuel Obligation (RTFO) compliance

By Matthew Sharp
German Court Allows Meta to Use Public Data for AI Training: Implications for Europe’s AI Landscape
5/27/2025 3:16:48 PM

German Court Allows Meta to Use Public Data for AI Training: Implications for Europe’s AI Landscape

By Erick Robinson
4
4
NY Court of Appeals Applies Internal-Affairs Doctrine to Standing in Derivative Actions on Behalf of Foreign Corporations
5/21/2025 8:19:59 PM

NY Court of Appeals Applies Internal-Affairs Doctrine to Standing in Derivative Actions on Behalf of Foreign Corporations

By Jonathan Richman
1
26
27